I'm Mike. I help turn complex ideas into simple, thoughtful products people enjoy using.

+35%

onboarding completion

–22%

time to first action

+18%

daily active users

-12%

support tickets

I'm Mike. I help turn complex ideas into simple, thoughtful products people enjoy using.

+35%

onboarding completion

–22%

time to first action

+18%

daily active users

-12%

support tickets

iNCO

iNCO is an enterprise platform used to manage, process, and conclude OCR-based digitisation of government documents, supporting large-scale public-sector workflows from document intake to final verification.

Laptop showing Bloomy UI

ROLE

Senior UX Designer

PROBLEM

High-volume OCR processes for government documents were difficult to manage, error-prone, and lacked clear visibility across teams and processing stages.

RESULTS

Improved visibility into production status and team performance.

Reduced time spent reviewing and correcting OCR results.

Enabled better workload distribution and operational planning.

Increased accuracy and confidence in digitised document output.

ROLE

Senior UX Designer

PROBLEM

High-volume OCR processes for government documents were difficult to manage, error-prone, and lacked clear visibility across teams and processing stages.

RESULTS

Improved visibility into production status and team performance.

Reduced time spent reviewing and correcting OCR results.

Enabled better workload distribution and operational planning.

Increased accuracy and confidence in digitised document output.

The Challenge

Government document digitisation involves high volumes, strict accuracy requirements, and multi-step processing. Prior solutions were often fragmented and operationally heavy, making it difficult to maintain quality and efficiency at scale.


Key challenges included:

  • Managing large teams working across different stages of the OCR pipeline

  • Monitoring daily production, bottlenecks, and performance metrics

  • Reviewing and correcting scanned documents and OCR output with precision

  • Ensuring transparency and traceability across every step of the process


Laptop showing Bloomy UI
Laptop showing Bloomy UI
Tablet showing Bloomy UI
Tablet showing Bloomy UI

My Role & Approach

As a Product Designer, I worked closely with product managers, engineers, and operational stakeholders to design a platform that balanced process control, usability, and accuracy.


Key focus areas included:

  • Designing dashboards that surfaced real-time production and performance metrics

  • Creating clear workflows for managing staff, tasks, and daily output

  • Enabling efficient document preview, OCR validation, and manual correction

  • Reducing friction for operators working with large volumes of documents

  • Ensuring the interface supported speed, clarity, and error prevention


Phone showing Bloomy UI
Phone showing Bloomy UI
Laptop showing Bloomy UI
Laptop showing Bloomy UI

Outcome

iNCO transformed complex, error-prone digitisation workflows into a structured, user-centered system. The platform empowered teams to manage staff, monitor progress, and validate OCR results efficiently—providing a reliable foundation for large-scale government document digitalisation.